Important dual-language measurements to monitor:
- Tongue changing patterns
- Success percentage variations by tongue selection
- Abandonment locations in language-specific routes
- Lookup habits differences across languages
For a investment company, we created a content series about generational wealth that included Islamic financial principles. This material outperformed their earlier standard money guidance by over four hundred percent in interaction.
For a technology company, we identified that their foreign language material was considerably better than their Arabic content. After improving their local language standards, they experienced a 129% improvement in conversion rates from Arabic-speaking users.
Essential modifications included:
- Including preferred Saudi payment methods like STC Pay
- Simplifying delivery details for Saudi places
- Providing Arabic localization throughout the purchase process
- Displaying delivery estimates tailored to Saudi regions
Last quarter, an web retailer was suffering from a disappointing 0.8% conversion rate despite significant traffic. After applying the techniques I'm about to reveal, their conversion rate improved to 3.7%, resulting in a dramatic increase in income.
When I started my retail business three years ago, I was convinced that our unique products would be enough. I ignored competitor analysis as unnecessary – a mistake that nearly ruined my entire company.
I currently utilize several applications that have dramatically improved our market intelligence:
- Keyword trackers to track rivals' SEO strategies
- Social listening platforms to track competitors' social activity
- Digital tracking tools to observe updates to their websites
- Communication monitoring to get their reputable marketing company Riyadh communications
For a government service, we developed tailored analytics that discovered considerable variations in engagement between local tongue and international tongue visitors. This understanding resulted in specific improvements that improved total platform performance by 73%.
Assisting an electronics retailer, we identified that their typical purchase flow was creating needless difficulties for Saudi visitors. After implementing specialized improvements, their cart abandonment percentage reduced by 37%.
Successful methods included:
- competitive Market analysis studies with locally-relevant statistics
- Management discussions with respected Saudi professionals
- Success stories from local projects
- Webinars discussing Saudi-specific issues
Important categories to create:
- Geographic regions within Saudi Arabia (behavior differs substantially between locations)
- Income brackets tailored for the Saudi economy
- Traditional adherence spectrum
- Digital sophistication stages
Our research has shown that Saudi users particularly value these confidence builders:
- Physical presence details
- Regional approval badges
- Detailed exchange processes
- Local currency pricing with full delivery estimates
For a investment customer, we implemented a information campaign about family financial planning that included Shariah-compliant approaches. This material outperformed their previous standard financial advice by over four hundred percent in engagement.
I use a basic spreadsheet to monitor our competitors' costs adjustments weekly. This has already enabled us to:
- Spot cyclical price reductions
- Recognize product bundling approaches
- Understand their pricing psychology
When evaluating digital agency offerings, don't be afraid to ask challenging questions. I've learned to directly ask: "Can I speak to your most challenging client?" The responses to this question tell you EVERYTHING about an agency's integrity.
Initiate by mapping ALL your rivals – not just the well-known ones. In our investigation, we discovered that our most significant rival wasn't the well-known business we were monitoring, but a new business with an unique model.
I invest at least two hours each regularly examining our competitors':
- Digital architecture and navigation
- Articles and posting schedule
- Social media activity
- Customer reviews and evaluations
- Search tactics and positions
Key considerations included:
- Native-speaking producers for dual content
- Cultural adaptation rather than literal conversion
- Harmonious brand voice across both languages
- Language-specific search optimization
For a investment customer, we developed a tailored analytics approach that included locally-important behavioral indicators. This approach uncovered previously hidden sales possibilities that increased their revenue by over one hundred twenty percent.
A clothing brand achieved a 93% improvement in mobile conversion after applying these enhancements:
- Reduced form fields
- Finger-optimized navigation
- Streamlined purchase process
- Improved speed times
Recently, I observed as three competitors invested heavily into growing their operations on a particular social media platform. Their attempts flopped as the platform appeared to be a bad match for our sector.